Over our years in the business, our Texas SEO consulting experts have witnessed the complexity and volatility of the digital marketing industry. For those looking to begin grasping it or simply looking for an inside look into the future trends, our experts at WSI Superior Analytics explore some of the things that will become prominent in the industry in 2016.
Although video ads are nothing new, with social platforms such as YouTube dedicating themselves to hosting billions of videos and Facebook and Bing offering an increasing number of video advertising options, you can expect them to become increasingly used. Furthermore, Google is getting on board with in-SERP video advertising, a strong indication that internet users are becoming more accepting of video ads, so expect them in higher numbers and in places you might not expect. (more…)